Ecommerce web app
Enhancing the existing try-on functionality to achieve a 27% improvement.
Technical details
Client
Digital Collective NFTs Inc
Team
1 CEO, 1 product manager, 1 product designer, 3 engineers
Duration
2 months
Year
2023
Category
E commerce, Web app,
Skills
(UX) Research
Data Analysis
Wireframing
User Interface
Tools
Figma
Photoshop
Illiustrator
After Effects
Project overview
The objective of the project is to enhance the current try-on feature within the NFT e-commerce platform. In the past, users were required to upload a personal image and manually indicate their eye positions using X markers on the screen. Sadly, the outcomes were underwhelming.
The steps we took
RESEARCH
01.
Quantitative research
We conducted 2 surveys and 1 interview with 15 valuable users.
02.
Ideation
We had a two-week timeframe remaining before the launch date.
01.
Quantitative research
In preparation for our project, we carried out a comprehensive research phase that involved conducting two separate surveys and conducting in-depth interviews with a total of 15 users. This robust research approach allowed us to gather valuable insights and data from our target audience.
02.
Ideation
After the ideation phase, ideas are typically evaluated and refined. Some ideas may be combined or adapted, while others may be set aside. Evaluation criteria can include feasibility, impact, and alignment with project goals.
Final design for the MVP version
DESIGN
Ecommerce web app
Enhancing the existing try-on functionality to achieve a 27% improvement.
Technical details
Client
Digital Collective NFTs Inc
Team
1 CEO, 1 product manager, 1 product designer, 3 engineers
Duration
2 months
Year
2023
Category
E commerce, Web app,
Skills
(UX) Research
Data Analysis
Wireframing
User Interface
Tools
Figma
Photoshop
Illiustrator
After Effects
Project overview
The objective of the project is to enhance the current try-on feature within the NFT e-commerce platform. In the past, users were required to upload a personal image and manually indicate their eye positions using X markers on the screen. Sadly, the outcomes were underwhelming.
The steps we took
RESEARCH
01.
Quantitative research
We conducted 2 surveys and 1 interview with 15 valuable users.
02.
Ideation
We had a two-week timeframe remaining before the launch date.
01.
Quantitative research
In preparation for our project, we carried out a comprehensive research phase that involved conducting two separate surveys and conducting in-depth interviews with a total of 15 users. This robust research approach allowed us to gather valuable insights and data from our target audience.
02.
Ideation
After the ideation phase, ideas are typically evaluated and refined. Some ideas may be combined or adapted, while others may be set aside. Evaluation criteria can include feasibility, impact, and alignment with project goals.
Final design for the MVP version
DESIGN
Ecommerce web app
Enhancing the existing try-on functionality to achieve a 27% improvement.
Technical details
Client
Digital Collective NFTs Inc
Team
1 CEO, 1 product manager, 1 product designer, 3 engineers
Duration
2 months
Year
2023
Category
E commerce, Web app,
Skills
(UX) Research
Data Analysis
Wireframing
User Interface
Tools
Figma
Photoshop
Illiustrator
After Effects
Project overview
The objective of the project is to enhance the current try-on feature within the NFT e-commerce platform. In the past, users were required to upload a personal image and manually indicate their eye positions using X markers on the screen. Sadly, the outcomes were underwhelming.
The steps we took
RESEARCH
01.
Quantitative research
We conducted 2 surveys and 1 interview with 15 valuable users.
02.
Ideation
We had a two-week timeframe remaining before the launch date.
01.
Quantitative research
In preparation for our project, we carried out a comprehensive research phase that involved conducting two separate surveys and conducting in-depth interviews with a total of 15 users. This robust research approach allowed us to gather valuable insights and data from our target audience.
02.
Ideation
After the ideation phase, ideas are typically evaluated and refined. Some ideas may be combined or adapted, while others may be set aside. Evaluation criteria can include feasibility, impact, and alignment with project goals.
Final design for the MVP version
DESIGN